The purpose of the course is to introduce students to the basic principles of communication and culture. The key is to critically interrogate the role of culture in communication within ones everyday living.

The culture in which individuals are socialized influences the way they communicate, and the way individuals communicate can change the culture. Culture provides its members with an implicit knowledge about how to behave in different situations and how to interpret others' behavior in such situations. Awareness that as you work and socialize, you convey information to others and interpret what is conveyed enriches the quality of one’s life.